Cornish fever hits DMU campus

By Jordan Gillenpasty

Students at De Montfort University can bag themselves free tickets to Cornish music festival, Boardmasters and enjoy a free pasty on Thursday.

Proper Cornish, who are supplier to the education sectors leading contract-catering company, Chartwells, are visiting DMU this week in an attempt to raise brand awareness among students.

Commercial Manager, Charlie Darby, said: “We realise that it’s really good to engage with students as there are so many offerings on campus. But we really just need to get them to remember our brand name so they search for us when they’re hungry!”

Proper Cornish are keen to interact with students and are offering free tickets to surfing-inspired music festival, Boardmasters, due to take place in August 2016.

Mr Darby, said: “We’re running a competition where you can win 4 tickets to a music festival down in Cornwall. Just come and listen to some music here at the silent disco, get your picture taken and then enter the competition.”

However, there are more than just festival tickets on offer, as students who enter can get themselves a free sample of a traditional Cornish pasty.

Mr Darby, said: “We do Cornish pasties, all are handmade and come straight from Cornwall. We’ve got sausage rolls and pies too, all of which can be found and are sold here on the campus.”

Chartwells is the arm of a company called Compass, who do all the on site catering at DMU and supply all the offerings which are run on the campus.

DMU is the latest in a succession of universities to host this Proper Cornish event, as they take their promotion on the road across the UK.

Mr Darby, said: “This is a new thing for this year, we’re travelling around 10 of the top uni’s who work with Chartwells in the country. Through the year we do other small samplings, but this is the first time we’ve done this activity.”

The competition is open to all students, you can even pop down to the stall and get a picture of you and your mates on polaroid then take it away with you.

Mr Darby, couldn’t be happier with the reaction he’s seen to this campaign and is thankful for the support of the universities.

He said: “We’ve had some great reactions from the management of Chartwells and the management of the universities, students and staff have really enjoyed it. We’ve got a contact who works for Chartwells who liaises with the university, they’re the guys who helped us do it, gave us the site and helped us set it all up.”

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